One of the most important things we can do to help individuals and teams improve is coach them to embrace the agile mindset. The Manifesto for Agile Software Development provides values and principles to help guide teams in navigating the complexities of product delivery. It includes this statement: “While there is value in the items on the right, we value the items on the left more.”
This means we don’t just say “no” to the items on the right. That would be too black and white. However, we use these values help us navigate the many shades of grey in complex work. In this post, we will explore the 4 values and provide some examples of how they help teams embrace this mindset.
Processes and tools can be helpful, but they are not perfect. They cannot be designed to fit all of the complex scenarios. Furthermore, they often get in the way if they are followed blindly or without flexibility.
Here are a couple examples to illustrate how this value may show up in practice:
There are a plethora of agile tools and techniques that have sprung up in the past decade or so. Some are helpful, but many are used in the context of the traditional model because organizations think they can “buy” standardization and best practices. But that undermines self-organizing, collaborative teams aspect of agile.
Through communication and collaboration, people will discover the best way forward. Do not allow processes and tools to hinder the collective intelligence.
Working software is the primary measure of progress. Documentation likely needs to be created in order to be releasable. This documentation could be part of the team’s process (e.g. keeping an architecture diagram up-to-date), the automated tests to maintain quality, or it could be something that is used by customers and have a specific value associated with it (e.g. product training video). In many circumstances, zero documentation would not be professional.
Here are a couple examples to illustrate how this value may show up in practice:
By placing emphasis on always delivering something of value and re-thinking which documentation is valuable and how to create documentation in a more effective way, we enable agility.
Contracts are important and necessary in business. The purpose of a contract is to establish the agreement that the parties have made and to fix their rights and duties in accordance with that agreement. Responsibilities of the parties are defined to the level of detail necessary to make both parties comfortable with the relationship. Be thoughtful about when contracts are necessary, how restrictive the contracts need to be, and when they may inhibit customer collaboration and business agility.
The term contract can be interpreted as a formal contract with an external party or an implied promise to an internal party. Requirements documents are often used as contracts when there is not trust with the people asking for the features and functions.
Customer collaboration is essential to ensure we build the right thing. People often find it difficult to describe exactly what they want. Often, people need to see something in order to get a better idea of what they do or don’t want.
Here are a couple examples to illustrate how this value may show up in practice:
This agile value is ultimately about working with your customers and building trust rather than working against your customers with contracts.
In a rapidly changing and unpredictable world, we must be able to respond to change. Plans are important because they help us establish shared expectations from which we can then assess progress and identify what may have changed. Responding to change is simply updating the plan to reflect what we know now. Since the plan will change frequently as we inspect and adapt, we should make it easy to update the plan.
Here are a couple of examples to illustrate how this value can be used by a Scrum Team:
The Sprint Retrospective is a great time to reflect on how the agile values are showing up in the team’s daily work. You can also bring in the 12 underlying principles. This is an opportunity to clarify their meaning in terms of behaviors and outcomes.
Here are some questions to consider:
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If you enjoyed this article and are seeking to go beyond just following the rules of Scrum to grow your impact as a Scrum Master, check out my free Coaching with the Scrum Values Mini-Guide.

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